What's faster than ordering food? (Order and) cook for yourself!

In October of this year, Kitchen Stories announced a cooperation that was particularly popular in times of working from home. Together with food supplier Flink, we eliminate all excuses against home-cooked food — thanks to shoppable recipes. The first joint appearance of Kitchen Stories and Flink only marks the start of a partnership whose added value for users is obvious.

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Cook yourself and still save time

Since 2020, users have been able to have groceries delivered directly to their homes at supermarket prices via the Flink app. The special thing about it: Flink advertises with the promise that delivery is guaranteed to arrive within 10 minutes. The perfect opportunity for our Kitchen Stories community to have missing ingredients delivered to them without having to make their way to the supermarket again or even forego a home-cooked meal.

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Shoppable recipes: Two trends, one goal

For almost two years, it has been observed that people are cooking more themselves again. Last but not least, this trend makes the combination of the two platforms an absolute dream team. Users receive cooking inspiration via Kitchen Stories, and the (missing) ingredients via Flink.

Two young companies whose mission is to give their communities a quick and easy, uncomplicated access to guarantee recipes and foods, show what successful and value-adding collaboration can look like.

The first joint measures between Flink and Kitchen Stories quickly proved successful over the course of the campaign: For the first time on the cooking platform, Ad placements in the app front feed integrated, through which the Kitchen Stories community received a discount code for their first order from Flink.

At the same time, Flink users have been able to benefit from an innovation on the delivery platform since the start of the collaboration: with every order, they have the option to sign up for a free recipe card Order additional recipes with Kitchen Stories.

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In this way, each platform successfully generates awareness for the other, with the ultimate goal of Encourage people to cook daily and to provide them with inspiration and assistance.

Users of Kitchen Stories and Flink can continue to be pleased with the cooperation between the two companies in the future, and further measures are already being planned.

For the Kitchen Stories-COO Alexander Bauer In any case, it is clear that Shoppable Recipes In the future, in terms of user experience, it will be impossible to imagine without:

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“Through intelligent collaborations, such as those with the delivery service Flink, we are able to cover the entire cooking journey of our community as a food platform and thus offer a seamless and convenient user experience.”

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