We are putting Cookit at the center of our community through emotional storytelling and inspiring recipes. The idea: Have dinner together with the family — a timeless tradition that is often neglected in today's everyday life. We place the Cookit as the ultimate new assistant in the kitchen, which significantly simplifies cooking without compromising on quality. To this end, we not only share our best recipe creations for family recipes, but also call on our community to share their families' favorite dishes. The campaign will be an integral part of the Kitchen Stories platform: All assets and content will find a home on their own landing page, and Cookit recipes will have their own search category. Through the prominent placement in the header of the Kitchen Stories website and display ads, we generate even more attention.
